Prepare an international marketing plan for expanding business into Canada.
The question belongs to Marketing and it deals with preparing an international marketing plan for a business entering into Canada. The company that has been chosen for this project is Kahn Group of Companies. Kahn specializes in providing designs for vehicles that can be considered ‘out of the box’. With engineers from all over the world designing luxury vehicles which are not based on conventional design is the USP of Kahn and armed with this USP it wants to enter into Canadian market. The report discusses how this entry can be made into a successful one.
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