Marketing

Solution Library


Report on Recent Experience about Renting Foxtel Cable TV Network

Question Every day in our normal lives we spend money – on small purchases such as food and beverages, transport and other items, and on occasions we spend larger amounts – say on a laptop or a car. Your task is to write a 500 word report on your recent experience that you have had whe ... Read More

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Write Briefly About a Recent Sports or Entertainment Marketing Business Deal Such as an Endorsement Deal or Advertising/Social Media Campaign

Question Tell us about a recent sports or entertainment marketing business deal such as an endorsement deal or advertising/social media campaign. What is your take on it? Briefly (500 words) analyze the business deal/event and tell us if it was successful or not and why.   Summary The questio ... Read More

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Harvard Brief Case No. 2073 Natureview Farm

Question Case Study Analysis: Harvard Brief Case No. 2073 Natureview Farm Summary This Harvard Brief Case belongs to Marketing and it is about Natureview company which sells natural farm based products at higher cost. The higher cost is justified by the fact that the company offers high quality a ... Read More

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Supermarket Survey of Snacks

Question Supermarket Survey of Snacks Pick one category of products at the supermarket. Something like Snacks or chips or crackers, beer, Soup, Frozen meals.  Spend between 30 and 60 – include the date, time, and location on your tally sheet-minutes watching how people select which prod ... Read More

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Explain the marketing strategy for Blue H2O

Question Explain the marketing strategy for Blue H2O. Summary The question belongs to Marketing and it is about the marketing strategy of Blue H2O. Blue H2O is an upcoming company in the soft drink and beverage industry. It has come up with a unique product, ie., reusable filter bottle water. The ... Read More

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Case Study Analysis: Blue ORB: A Company In Transition. Ivey Case: 9B10M084

Question Case Study Analysis: Blue ORB: A Company In Transition. Ivey Case: 9B10M084 Summary The case study belongs to Marketing and it is about Blue ORB which is a software development company. The company is planning to launch a marketing campaign which can motivate its free users to pay and su ... Read More

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Marketing Strategy for Finish Dishwashing Detergent Brand

Question Introduction Brand Background Finish is the leading brand in the Auto Dish (ADW) category in Australia. The brand currently holds a 73% Market Share and is one of the highest grossing margins in the Reckitt and Benkiser’s portfolio, and stands apart as a power brand. Finish is the ... Read More

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Article Review: The Effect of a Market Orientation on Business Profitability by John C. Narver & Stanley F. Slater

Question Article Review: The Effect of a Market Orientation on Business Profitability by John C. Narver & Stanley F. Slater Summary The question belongs to Marketing and it is an article review of “The Effect of a Market Orientation on Business Profitability” by John C. Narver &am ... Read More

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Article Review: The Effect of a Market Orientation on Business Profitability by John C. Narver & Stanley F. Slater. Make a Powerpoint Presentation on the analysis and summary of the article.

Question Article Review: The Effect of a Market Orientation on Business Profitability by John C. Narver & Stanley F. Slater. Make a Powerpoint Presentation on the analysis and summary of the article. Summary The question belongs to Marketing and it is an article review of “The Effect of ... Read More

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Case: Study: “Four Customers in search of solutions. Telekom Bavaria

Question Case: Study: “Four Customers in search of solutions. Telekom Bavaria".  Please refer the PDF attachment for the case study. Summary This is a case study that belongs to Marketing and it is about customer segmentation. In this case, four different customers who have issues wit ... Read More

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Article Review 1. DJs accused of being fat and lazy and 2. Dragging the venerable retailer into digital age. Please write a review for these two news articles.

Question Article Review: 1. "DJs accused of being ‘fat and lazy’" and 2. "Dragging the venerable retailer into digital age". Please write a review for these two news articles. Summary The question belongs to Marketing and it is an article review. The articles that are being reviewed h ... Read More

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Social Marketing Campaign for a Cause

Question Consider the needs of your community and the world around you through the eyes of a social marketer. To this end, choose a social, environmental or health issue (e.g. recycling, smoking, domestic violence, speeding, healthy eating, Northern Territory Intervention, etc.) and a specific soci ... Read More

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