Explain the marketing strategy for Blue H2O.
The question belongs to Marketing and it is about the marketing strategy of Blue H2O. Blue H2O is an upcoming company in the soft drink and beverage industry. It has come up with a unique product, ie., reusable filter bottle water. The water filter can be reused for 30 days and apart from this, you can also add in capsules of different flavors. These capsules are not just for flavors, but they also contain vitamins, minerals, fiber and omega 3 fatty acids. The solution discusses the marketing strategy in detail.
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