Solution Library


Case Study: IMD-5-0598 Kimura KK. Can This Customer Be Saved?

30_11_12 Question Case Study: IMD-5-0598 Kimura KK. Can This Customer Be Saved? 1.    What seems to be Pramtex's strategy? 2.    What is "perceived value" for a customers like Kimura? 3.    Who are the players at kimura in the purchasing decision? Wha ... Read More

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Apply Blue Ocean Strategy to a product or company or an industry and write a report about it

Question Apply Blue Ocean Strategy to a product or company or an industry and write a report about it. Summary The question belongs to Corporate Strategy and it is about Blue Ocean Strategy. Blue Ocean Strategy is a concept developed by Chan Kim and Renee Mauborgne. The basic concept behind Blue ... Read More

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Case Study Analysis: Cochlear

Question Case Study: Cochlear Please refer to the case study in the PDF document attached. Question 1: Considering the above, search: (a) the publicly available IP registers of IP Australia; (b) one overseas registry of intellectual property rights, and (c) any other sources you consider appropri ... Read More

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Case Study Analysis: Harley Davidson in 2004 by Gable & Schaefer

Question Perform a SWOT analysis on Harley Davidson based on the attached case (Harley Davidson in 2004, John E. Gable & Roger Schaefer). Use following tools as basis for the SWOT; External Analysis: •    PEST (EL) Analysis •    Stakeholder Analysis &bul ... Read More

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Write a report on Red Ocean Strategy with situational and marketing analysis and evaluation tools

Question Prepare a strategy development report on the Red Ocean strategy. One of four sections of situational analysis required to be carried out as part of formulating a Red Ocean (positioning school) strategy. The report is to include the marketing concepts and evaluation tools. As such you are p ... Read More

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What was Howard Schultz’s Original Strategic Vision for Starbucks

Question What was Howard Schultz’s original strategic vision for Starbucks? Is his 2010 strategic vision for Starbucks different from the one he had in the 1980s? How many times has his strategic vision changed? Is his present strategic vision likely to undergo further evolution? Summary Th ... Read More

Reads ( 2007 )
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Has Starbucks' strategy evolved as the strategic vision has evolved?

Question   Has Starbuck’s strategy evolved as the strategic vision has evolved? Summary The question belongs to Corporate Strategy and it deals with how the strategy for Starbucks had evolved. Over the years, the strategy for Starbucks has changed and it is based on the strategic visio ... Read More

Reads ( 2009 )
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Generic Competitive Strategies being Employed by Starbucks

Question Which one of the five generic competitive strategies most closely approximates the competitive approach that Starbucks is employing? Summary The question belongs to Corporate Strategy and it deals with Starbucks and its strategy. The question here is about the five generic competitive st ... Read More

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Policies, practices and principles adopted by Starbucks Management

Question What are the key policies, practices, business principles, and procedures that underlie how Howard Schultz and Starbucks’ management have implemented and executed the company’s strategy? Summary The question belongs to Corporate Strategy and it deals with the key policies, pr ... Read More

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Starbucks Values and their Connection with the company's strategy

Question What “values” does Starbucks have? How well do they connect to the strategy and to the manner in which the company conducts its business? Summary The question belongs to Corporate Strategy and it deals with the strategy of Starbucks. The question is about the values that Star ... Read More

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Evaluation of Starbucks' Social Responsibility Strategy

Question What is your evaluation of Starbucks social responsibility strategy? Is it sincere or just something the company does and talks about to create a good public image? Summary The question belongs to Corporate Strategy and it deals with Starbucks and its social responsibility strategy. Toda ... Read More

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Assess Starbucks’ financial performance fiscal years 2005-2009

Question What is your assessment of Starbucks’ financial performance during fiscal years 2005-2009? Summary The question belongs to Corporate Strategy and it is an assessment of the financial performance of Starbucks during fiscal years between 2005 and 2009. Financially, Starbucks has been ... Read More

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