Assume you are a manager who has been tasked with developing a guest activity strategy/ plan at one of the two integrated Resorts in Singapore. Develop that strategy/ plan using the model in the textbook by mill. Structure your answer around the model and show you understand it, and use appropriate resorts and hotel terminology to support your deliberation. Briefly describe the resort in enough detail to allow the maker to assess the value of your answer to this question.
The question belongs to Corporate Strategy and it is about developing a strategy about a resort in Singapore. While developing a strategy for a resort, things such as micro environment and macro environment have to be taken into consideration. Certain things such as the history of the place, the cultural influences of the place, tourist attractions of the place, etc make a considerable amount of influence on a resort. These and other things have been considered while developing the strategy of a resort.
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