Becton Dickinson Dealing with Ethical Challenges Linked Gifts, Gratuities and Conflicts of Interest

Question

Becton Dickinson is a strong player in the industry of medical supplies and diagnostic equipment manufacturing. Seeking to become more global and more efficient, it faces new ethical challenges linked to ambiguous topics like gifts, gratuities, payments, entertainment and conflicts of interest.

Recommendations to address those issues need a sound understanding of the company’s environment, market and organization.

It also requires answering the following questions:

  • To what extent should BD have a uniform global policy on gifts, gratuities, payments, entertainment, conflicts of interest, and related matters? At what level of the organization should these issues be handled: corporate, regional, country, local, or individual?
  • If the company had a global policy, what should it be? Was it possible to articulate a clear line between legitimate marketing or lobbying activities, on the one hand, and corruption, on the other? What stance should BD take on “facilitating payments”? How about the process of dealing with distributors, consultants, and other third parties?
  • Who should be responsible for communicating, monitoring, and enforcing the policy?
  • Should BD lend support or become actively involved in any of the anti-corruption initiatives underway in different parts of the world?

How should BD deals with ethical challenges linked gifts, gratuities, payments, entertainment and conflicts of interest?

 

Summary

This question belongs to management and discusses how Becton Dickinson should deal with ethical challenges linked gifts, gratuities, payments, entertainment and conflicts of interest.

Word count: 924

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